AI + Marketing Strategies

AI + Marketing Strategies

Share this post

AI + Marketing Strategies
AI + Marketing Strategies
This 4-prompt AI system slashed my ad costs

This 4-prompt AI system slashed my ad costs

(And skyrocketed conversions)

Raquel S. Hunter's avatar
Raquel S. Hunter
Mar 14, 2025
∙ Paid

Share this post

AI + Marketing Strategies
AI + Marketing Strategies
This 4-prompt AI system slashed my ad costs
Share

Most paid ads fail because they’re built without truly understanding what makes people take action.

Your audience isn’t just clicking because of a well-placed CTA—they’re driven by deep, subconscious desires, fears, and objections that shape every buying decision.

I used this 4-prompt AI sequence to uncover my audience’s buying psychology, rewrite my ad creative, optimize performance, and automate follow-ups—all while slashing costs and booking more calls.

Here’s exactly how you can do it too.


Step 1: Uncover what TRULY moves your buyers to act

The first mistake marketers make? Writing ads before deeply understanding their buyer’s emotions, hesitations, and internal dialogue.

Instead of guessing, use AI to reverse-engineer what’s already happening inside your ideal customer's mind.

🔥 AI Prompt:
"You are a consumer psychologist specializing in buyer behavior for [your core offer or product]. Analyze and break down the deepest emotional motivations and subconscious fears that influence these buyers before making a purchase decision.
Include:

✅ The top 3 subconscious fears that hold them back from taking action.
✅ Three detailed internal objections they consciously or unconsciously use to justify delaying the purchase.
✅ Their hidden dreams or desires—what they secretly hope this purchase will fulfill.
✅ Exact language they naturally use in conversations, search queries, or online discussions when considering a solution like this.

Structure the response with bullet points for clarity, and ensure it reflects real emotional triggers rather than surface-level observations."

Why This Works:

  • It eliminates guesswork by revealing what your audience actually thinks—not what you assume.

  • It provides a goldmine of messaging insights that make your ads feel personal, not generic.

  • It gives you word-for-word buyer language you can mirror in your copy for instant resonance.


Step 2: Write scroll-stopping ads that tap into buyer psychology

Now that we have buyer psychology insights, let’s turn that into high-converting ad copy that grabs attention, triggers curiosity, and makes the offer feel irresistible.

🔥 AI Prompt:
"Based on the detailed buyer psychology insights you just provided, create three highly effective ad variations for Facebook and Instagram. Each ad should include:

✅ A high-impact headline that sparks curiosity in the first sentence.
✅ Primary ad text that speaks directly to the buyer’s deepest fears or desires while mirroring their natural language.
✅ A compelling visual description that complements the messaging and enhances emotional engagement.
✅ A seamless transition into the offer—positioning it as the obvious solution without feeling salesy.
✅ A clear, action-driven CTA tailored to the buyer’s specific psychological triggers.

Provide three variations, each testing a different angle:*

  1. Pain-focused ad (highlighting a major struggle or fear).

  2. Desire-focused ad (centered on an aspirational outcome or transformation).

  3. Contrarian ad (challenging a common belief or misconception in the industry)."

Why This Works:

  • Ensures every ad is rooted in buyer psychology (instead of generic features/benefits).

  • Uses tested psychological angles to see what resonates best with your audience.

  • Reduces ad fatigue by providing multiple variations to test against each other.

Get 30 day free trial

Keep reading with a 7-day free trial

Subscribe to AI + Marketing Strategies to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Raquel S. Hunter
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share